The following have contributed to this page: Professor Ramayah T.
Analyzing the Use of Web 2.0 for Brand Awareness and Competitive Advantage: An Empirical Study in the Malaysian Hospitability Industry
- Janice Yan Xin, T. Ramayah, Pedro Soto-Acosta, Simona Popa, Teoh Ai Ping
- Information Systems Management, April 2014, Taylor & Francis
- DOI: 10.1080/10580530.2014.890425