Inactivity and the dynamics of relationship development: a proposed model

Michael Polonsky, Samir Gupta, Srikanth Beldona, Michael R. Hyman
  • Journal of Strategic Marketing, June 2010, Taylor & Francis
  • DOI: 10.1080/09652541003768103

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http://dx.doi.org/10.1080/09652541003768103

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