Behavioural market segmentation using the bagged clustering approach based on binary guest survey data: exploring and visualizing unobserved heterogeneity.

S. Dolnicar, F. Leisch
  • CABI Publishing
  • DOI: 10.1079/9780851995359.0243

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http://dx.doi.org/10.1079/9780851995359.0243

The following have contributed to this page: Professor Sara Dolnicar