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In the current business environment of globalization and a demanding competitive paradigm, it is essential from a strategic management perspective to focus on the financial dimension of value associated with intangible assets to create sustainable long term advantages. This research presents the key issues pertaining to the management of intangible assets, focuses on identification and measurement practices for measurement of intangible assets and identifies value drivers for intangible assets.

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This page is a summary of: Intangible Assets: Value Drivers for Competitive Advantage, January 2012, Springer Science + Business Media,
DOI: 10.1057/9780230361553_10.
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