Market segmentation of cheese consumers: an approach using consumer's attitudes, purchase behaviour and sociodemographic variables

Francisco J Mesias, Miguel Escribano, Antonio Rodriguez De Ledesma, Francisco Pulido
  • International Journal of Dairy Technology, August 2003, Wiley
  • DOI: 10.1046/j.1471-0307.2003.00092.x

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http://dx.doi.org/10.1046/j.1471-0307.2003.00092.x

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