What is it about?
Personal taste might seem to play the most important role in what flowers people like and dislike. However, our previous research showed that Czech people like and dislike very similar flowers. Individual differences, such as attitude towards flowers, sex, age, education, or place of living, were unimportant. In this study, we wanted to find out whether people agree in their taste for flowers even when they come from different cultural and geographical backgrounds. That is why we compared people from central Europe (Czechs) with people from eastern Africa (Kenya).
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Why is it important?
Our research shows that Czechs and Kenyans, two very different cultures from different continents, like and dislike similar flowers. These results suggest that a universal human taste for flowers might exist, and cultural or individual differences play a less important role than one might expect.
Perspectives
I find striking that we observed a very high level of agreement between Kenyans and Czechs even though the number of participants was relatively low and the whole sample was heterogeneous. We need to run another study with more participants from more cultures to confirm our findings. However, it seems that humans as a species share aesthetic preferences for flowers.
Martin Hůla
Charles University, Prague
Read the Original
This page is a summary of: Does flower preference differ across cultures? A study of Czech and Kenyan populations., Psychology of Aesthetics Creativity and the Arts, November 2023, American Psychological Association (APA),
DOI: 10.1037/aca0000645.
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