The quality of market-oriented behaviors: Formative index construction

John W. Cadogan, Anne L. Souchon, David B. Procter
  • Journal of Business Research, December 2008, Elsevier
  • DOI: 10.1016/j.jbusres.2008.01.014

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http://dx.doi.org/10.1016/j.jbusres.2008.01.014

The following have contributed to this page: Anne Souchon