Marketing: A managerial introduction

  • Nikhilesh Dholakia, Ruby Roy Dholakia
  • International Journal of Research in Marketing, January 1987, Elsevier
  • DOI: 10.1016/0167-8116(87)90016-4

The authors haven't finished explaining this publication. If you are the author, sign in to claim or explain your work.

Read Publication

http://dx.doi.org/10.1016/0167-8116(87)90016-4

The following have contributed to this page: Dr Nikhilesh Dholakia