Peer support and value creation among women entrepreneurs

What is it about?

In communities where resources are scarce and institutional support is limited, women entrepreneurs can help each other keep their businesses running. Most research focuses on how women receive help. This study explores how women entrepreneurs help their female peers, even when they are struggling themselves. Based on data from low-income neighborhoods in Brazil, we show that women rely on peer support to improve their business survival.

Featured Image

Photo by Abstral Official on Unsplash

Photo by Abstral Official on Unsplash

Why is it important?

This article explains why and how women entrepreneurs support other female business owners—through sharing resources, mentoring their peers, and collaborating with each other. By giving help, women create social value. Women entrepreneurs not only improve their own chances of success but also strengthen solidarity and care within their community. These insights can drive policy innovation to empower women entrepreneurs in disadvantaged contexts.