What Drives Anti-brand Community Behaviours: An Examination of Online Hate of Technology Brands

  • Laurence Dessart, Anna Morgan-Thomas, Cleopatra Veloutsou
  • January 2016, Springer Science + Business Media
  • DOI: 10.1007/978-3-319-11815-4_138

The authors haven't finished explaining this publication. If you are the author, sign in to claim or explain your work.

Read Publication


The following have contributed to this page: Cleopatra Veloutsou