What is it about?

A recent analysis of R&D productivity suggests that there are grounds for ‘cautious optimism’ that the industry ‘turned the corner’ in 2008 and is ‘on the comeback trail’. We believe that this analysis is flawed and most probably wrong.

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Why is it important?

Reducing minimum time to market increased overall development costs considerably. We show that deciding when and how to kill candidate projects requires more thought and rigour.

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This page is a summary of: R&D productivity rides again?, Pharmaceutical Statistics, October 2014, Wiley,
DOI: 10.1002/pst.1653.
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