How the young adult consumer segment responds to trusty and committed marketing relationship

Nelson Oly Ndubisi, Rajan Nataraajan
  • Psychology and Marketing, September 2018, Wiley
  • DOI: 10.1002/mar.21145

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http://dx.doi.org/10.1002/mar.21145

The following have contributed to this page: Professor Nelson Oly Ndubisi