Current affiliation: Western Sydney UniversitySubject: Business & ManagementPrimary location: Australia
Published in:Business Process Management JournalPublication date:2016-02-05
This case study airline company has invested heavily in customer relationship management (CRM) over the past seven years to integrate multi-functio...
Published in:Industrial Management & Data SystemsPublication date:2016-07-11
Published in:International Journal of Production ResearchPublication date:2017-04-06