PhD Zafeiroula Kallitsari

About my research

I hold a PhD in Sport and Event Experience Design from the Aristotle University of Thessaloniki. My research focuses on participation motivation, customer experience, and service design in sport events, with a particular emphasis on technology-enabled experiences. I have presented my work at national and international conferences. Passionate about creating meaningful sport experiences, I aim to bridge academic research with real-world event planning and I am open to collaboration in both research and practice.