All Stories

  1. Cognitive Hierarchy in Capacity Allocation Games

    Article • Management Science, February 2017, INFORMS

    Yinghao Zhang, Tony Cui

  2. Fairness Ideals in Distribution Channels

    Article • Journal of Marketing Research, December 2016, American Marketing Association (AMA)

    Tony Cui

  3. Contract Preferences and Performance for the Loss-Averse Supplier: Buyback vs. Revenue Sharing

    Article • Management Science, June 2016, INFORMS

    Tony Cui

  4. Service Failure Recovery and Prevention: Managing Stockouts in Distribution Channels

    Article • Marketing Science, September 2015, INFORMS

    Professor Kefeng Xu, Tony Cui

  5. The Benefit of Uniform Price for Branded Variants

    Article • Marketing Science, January 2013, INFORMS

    Tony Cui

  6. When Acquisition Spoils Retention: Direct Selling vs. Delegation Under CRM

    Article • Management Science, July 2011, INFORMS

    Tony Cui

  7. Reference Dependence in Multilocation Newsvendor Models: A Structural Analysis

    Article • Management Science, November 2010, INFORMS

    Tony Cui

  8. The Length of Product Line in Distribution Channels

    Article • Marketing Science, May 2010, INFORMS

    Tony Cui

  9. A Price Discrimination Model of Trade Promotions

    Article • Marketing Science, September 2008, INFORMS

    Tony Cui