All Stories

  1. Consumer participation in the design and realization stages of production: How self-production shapes consumer evaluations and relationships to products

    Article • International Journal of Research in Marketing, December 2014, Elsevier

    Professor Richard P Bagozzi, Sukriye Atakan

  2. Consumer response to product construction: the role of haptic stimulation

    Article • International Journal of Consumer Studies, July 2014, Wiley

    Sukriye Atakan

  3. Make it Your Own: How Process Valence and Self-Construal Affect Evaluation of Self-Made Products

    Article • Psychology and Marketing, April 2014, Wiley

    Professor Richard P Bagozzi, Sukriye Atakan

  4. İlgilenim Kavramı ve Türkçe İlgilenim Ölçeklerinin Değerlendirilmesi:Tüketici İlgilenimi, Sürekli İlgilenim ve Satın Alma Kararı İlgilenimi

    Article • İktisat İşletme ve Finans, September 2013, Iktisat Isletme ve Finans Dergisi

    Sukriye Atakan