All Stories

  1. Impact of Service Attributes on Customer Satisfaction and Loyalty

    Article • Leadership in Health Services, May 2015, Emerald

    Professor P.S. Raju, Professor Subhash C Lonial

  2. Revisiting internal market orientation: a note

    Article • Journal of Services Marketing, August 2013, Emerald

    Gurjeet Sahi, Professor Subhash C Lonial, Professor Mahesh C Gupta

  3. QFD application using SERVQUAL for private hospitals: a case study

    Article • Leadership in Health Services, July 2013, Emerald

    Professor Subhash C Lonial