Dr Rodney Graeme Duffett
Cape Peninsula University of Technology
Lecturer, Business & Management
The Influence of Shopping Characteristics and Socio-Demographic Factors on Selected In-...
Southern African Business Review
A Multi-Dimensional Approach of Green Marketing Competitive Advantage: A Perspective of...
Use of shopping list and advertisements in different socio-economic status areas in Sou...
British Food Journal
South African consumer perceptions toward sugar content of fruit juice products
Journal of Food Products Marketing
Consumption patterns and demographic factors influence on fruit juice classifications, ...
South African Journal of Clinical Nutrition
Influence of social media marketing communications on young consumers’ attitudes
Young Consumers Insight and Ideas for Responsible Marketers
Facebook advertising’s influence on Millennials
The influence of Facebook advertising on cognitive attitudes amid Generation Y
Electronic Commerce Research