All Stories

  1. Determinants of winegrowers’ profitability: evidence from an Eastern Europe wine region
  2. Behind intention and behaviour: factors influencing wine consumption in a novice market
  3. Drivers of intention to buy PDO wines
  4. Wine consumption in novice markets
  5. Chinese import demand for wine
  6. Geographical brand and COO effects in Chinese wine import
  7. Social media and corporate brand in wine industry
  8. Asian growing markets and competition: the Chinese wine meket
  9. Wine consumption situations of Generation Y
  10. Territorial-Based Marketing Strategies for Typical Agro-Food Products: