All Stories

  1. Initiating actor engagement with novel products

    Article • Marketing Theory, November 2019, SAGE Publications

    Carolin Plewa, Dr Jodie Comduit

  2. Volunteer engagement: conceptual extensions and value-in-context outcomes

    Article • Journal of Service Theory and Practice, September 2019, Emerald

    Dr Jodie Comduit

  3. Market Intelligence Dissemination Practices

    Article • Journal of Marketing, February 2019, SAGE Publications

    Dr Jodie Comduit

  4. Cocreation Culture in Health Care Organizations

    Article • Journal of Service Research, September 2016, SAGE Publications

    Dr Jodie Comduit