All Stories

  1. The Path to Adoption and Advocacy: Exploring Dimensions Of Brand Experience and Engagement at Trade Shows

    Article • Event Management, December 2019, Cognizant Communication Corporation

    Elyria Kemp

  2. The heart in organizational buying: marketers’ understanding of emotions and decision-making of buyers

    Article • Journal of Business and Industrial Marketing, February 2018, Emerald

    Elyria Kemp

  3. Occupational dream pursuit: decision making and consumption behaviors

    Article • Journal of Consumer Marketing, June 2017, Emerald

    Elyria Kemp

  4. Understanding the power of hope and empathy in healthcare marketing

    Article • Journal of Consumer Marketing, March 2017, Emerald

    Elyria Kemp, Dr. Anjala Selena Krishen

  5. Sales manager support: fostering emotional health in salespeople

    Article • European Journal of Marketing, March 2013, Emerald

    Elyria Kemp

  6. Consumer Awareness of the Legal Obligations of Funeral Providers

    Article • Journal of Consumer Affairs, September 2007, Wiley

    Elyria Kemp

  7. The Death Care Industry: A Review of Regulatory and Consumer Issues

    Article • Journal of Consumer Affairs, March 2007, Wiley

    Elyria Kemp