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  1. Managerial attitudes toward AI: evaluating transparency, sense of control and fairness perceptions

    Article • Journal of Business and Industrial Marketing, July 2026, Emerald

    Prof. Dr. Christine Falkenreck

  2. Co-creating service value in the digital age

    Article • Journal of Business and Industrial Marketing, June 2021, Emerald

    Prof. Dr. Christine Falkenreck, Prof. Dr. Ralf Wagner