All Stories

  1. Consumer transits and religious identities: towards a syncretic consumer

    Article • Journal of Marketing Management, April 2019, Taylor & Francis

    Chloe Preece, Chloe Preece

  2. Framing the work: the composition of value in the visual arts

    Article • European Journal of Marketing, July 2016, Emerald

    Chloe Preece, Chloe Preece

  3. The branding of contemporary Chinese art and its politics

    Article • Arts Marketing An International Journal, September 2014, Emerald

    Chloe Preece, Chloe Preece