Baba Gnanakumar

  • KJC School of Management

My Publications

Thriving the Transformation Process of MFI through IPOs - Case Study of Indian MFIs

  • SDMIMD Journal of Management
  • November 2020

Reinforcement of brands of faith with the paradox of cultural divergence in Indian pers...

  • European Business Review
  • February 2020

Brands of Faith created by Indian Spiritual gurus

  • IIM Kozhikode Society & Management Review
  • October 2019

Survey of Secured Mobile Agents in Internetworking Environment

  • SSRN Electronic Journal
  • January 2019

Demystifying the Financial Inclusion Penetration by Customised Financial Instruments - ...

  • Asian Economic and Financial Review
  • January 2018

Social-Marketing Activities to Augment Brands of Faith in Diversified Marketing in India

  • January 2017

Vicious Cross-licensing Strategy for Technology Spread: Case Study of Samsung Electronics

  • December 2016

Social Fluidity Mapping System—A Way to Reduce Social Stigma in Business Failures

  • January 2015