All Stories

  1. Eksplorasi Peran Gender dalam Pemilihan Investasi Reksa Dana untuk Meraih Kebebasan Waktu dan Finansial

    Article • Journal of Management and Business Review, November 2023, PPM School of Management

    Dr. Aprihatiningrum Hidayati

  2. Strategi Peningkatan Keterlibatan Konsumen melalui Pemasaran di Era Teknologi 4.0 (Studi Kasus pada Aquarius Musikindo)

    Article • Journal of Management and Business Review, November 2023, PPM School of Management

    Dr. Aprihatiningrum Hidayati

  3. Marketing Strategy Improvement to Acquire Walk-In-Guest and Increasing Online Presence of an Airport Lounge

    Article • NHI HOSPITALITY INTERNATIONAL JOURNAL, October 2023, Sekolah Tinggi Pariwisata Bandung

    Dr. Aprihatiningrum Hidayati

  4. CNN Indonesia TV Broadcasting Media Business Strategy 2023 – 2025

    Article • Business Review and Case Studies, August 2023, Graduate Program of Management and Business, Bogor Agricultural University

    Dr. Aprihatiningrum Hidayati

  5. The Effect of Enjoyment, Desire to Excel, Enduring Involvement, and Commitment on Sport Intention to Sport Product Purchase

    Article • January 2023, Atlantis Press

    Dr. Aprihatiningrum Hidayati

  6. Business Strategy Sixtrees 2022-2023

    Article • Business Review and Case Studies, December 2022, Graduate Program of Management and Business, Bogor Agricultural University

    Dr. Aprihatiningrum Hidayati

  7. The Importance of Service Elements in Retail Business

    Article • IJHCM (International Journal of Human Capital Management), November 2022, Department of Physics, Universitas Negeri Jakarta

    Dr. Aprihatiningrum Hidayati

  8. Peran Risk Aversion sebagai Mediator dalam Hubungan antara Parent Brand Loyalty dan Brand Extension Loyalty

    Article • Journal of Management and Business Review, July 2022, PPM School of Management

    Dr. Aprihatiningrum Hidayati

  9. Strategi Bisnis Retail Digital DOLTINUKU

    Article • JMD Jurnal Riset Manajemen & Bisnis Dewantara, December 2021, STIE PGRI Dewantara Jombang

    Dr. Aprihatiningrum Hidayati

  10. Business Model Canvas Hotel NYC

    Article • JMD Jurnal Riset Manajemen & Bisnis Dewantara, December 2021, STIE PGRI Dewantara Jombang

    Dr. Aprihatiningrum Hidayati

  11. Strategi Pemasaran RR Outdoor Purworejo Periode 2021-2022

    Article • Journal of Emerging Business Management and Entrepreneurship Studies, October 2021, PPM School of Management

    Dr. Aprihatiningrum Hidayati

  12. Rancangan Strategi Media Sosial PT XYZ pada Tahun 2021

    Article • Journal of Management and Business Review, June 2021, PPM School of Management

    Dr. Aprihatiningrum Hidayati

  13. Strategi Bisnis Kewirausahaan Sosial ABC Periode 2021-2023

    Article • Journal of Emerging Business Management and Entrepreneurship Studies, May 2021, PPM School of Management

    Dr. Aprihatiningrum Hidayati

  14. Rancangan Strategi Bisnis PT.Pel Berlian Pulau Mandangin Tahun 2021 – 2023

    Article • Journal of Emerging Business Management and Entrepreneurship Studies, May 2021, PPM School of Management

    Dr. Aprihatiningrum Hidayati

  15. Customer Loyalty in Digital Wallet Industry: the Role of Satisfaction, Effort Expectancy, Performance Expectancy, and Habit

    Article • January 2021, Atlantis Press

    Dr. Aprihatiningrum Hidayati

  16. The Effect of Perceived Value and Satisfaction on Repeat Purchase

    Article • GATR Journal of Management and Marketing Review, December 2020, Global Academy of Training and Research (GATR) Enterprise

    Dr. Aprihatiningrum Hidayati

  17. Service Quality and Repeat Purchase: The Moderating Effect of Perceived Value, and Satisfaction

    Article • Global Conference on Business and Social Sciences Proceeding, December 2020, Global Academy of Training and Research (GATR) Enterprise

    Dr. Aprihatiningrum Hidayati

  18. Intra-family Succession Insight: The Presence of Millennial Cohort Successor

    Article • Journal of Family Business Management, May 2020, Emerald

    Dr. Aprihatiningrum Hidayati

  19. The Role of Entrepreneurship Education on Student Readiness to Start New Venture

    Article • Polish Journal of Management Studies, December 2018, Czestochowa University of Technology

    Dr. Aprihatiningrum Hidayati

  20. STRATEGI PEMASARAN PRODUK PEPAYA SUNFRESH JENIS CALIFORNIA GRADING B DAN C DI PASAR TRADISIONAL KAWASAN JABOTABEK 2012-2014

    Article • Journal of Management and Business Review, February 2017, PPM School of Management

    Dr. Aprihatiningrum Hidayati