All Stories

  1. Understanding athlete brand life cycle

    Article • Sport in Society, June 2019, Taylor & Francis

    Ali Hasaan, Rui Biscaia

  2. Challenges That Make/Break the Athlete’s Quest to Become an Entrepreneur: A Qualitative Study About Fans’ Perceptions

    Article • Physical Culture and Sport Studies and Research, September 2018, De Gruyter

    Ali Hasaan