All Stories

  1. Evaluating Constitutive Dimensions of CSR E-Communication: A Comparison between ‘Business-To-Business’ and ‘Close-To-Market’ Companies
  2. IMC in digitally-empowering contexts: the emerging role of negotiated brands
  3. Corporate social responsibility information and involvement strategies in controversial industries
  4. Managing CSR communication
  5. A Systems Perspective for Conceptualizing Sustainability in Long-lived Family Businesses. Research Proposals on Risk Taking and Innovativeness
  6. Engagement of residents in place promotion
  7. CEO communication: engagement, longevity and founder centrality
  8. “More than words”: Expanding the taxonomy of greenwashing after the Volkswagen scandal
  9. Communicating Sustainability: An Operational Model for Evaluating Corporate Websites
  10. Exploring Curricular Internships in Italy: Towards Entrepreneurial Universities
  11. Avoiding the greenwashing trap: between CSR communication and stakeholder engagement
  12. Conceptualizing content marketing: a delphi approach
  13. Developing a Framework for Measuring Effectiveness of Sustainability Communications through Corporate Websites
  14. L'atteggiamento dei consumatori nei confronti dei global brand: uno studio esplorativo in tre paesi europei
  15. Evaluation of the human resources relevance in organisations via knowledge technologies and semantic social network analysis
  16. Corporate communication management: A framework based on decision-making with reference to communication resources
  17. Exploiting Semantic Models and Techniques to Evaluate Relevance of Human Resources in Knowledge Intensive Organizations
  18. COMMUNICATION APPROACHES IN KNOWLEDGE DEVELOPMENT EMPIRICAL EVIDENCE FROM AN ITALIAN INDUSTRIAL DISTRICT
  19. THE ROLE PLAYED BY COMMUNITY IN THE RELATIONSHIP FIRM-CUSTOMER: THE ONLINE EXPERT INVESTMENT COMMUNITIES
  20. Challenges and Opportunities of Consumer Empowerment in Online Reputation Management