A Comparative Study of the Degree,Dimensionality, and Design of Consumer Ethnocentrism in Diverse Cultures

Dana Lascu, Ajay Manrai
  • Journal of Euromarketing, January 2010, IMDA Press
  • DOI: 10.9768/0019.4.02

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http://dx.doi.org/10.9768/0019.4.02

The following have contributed to this page: Dana Lascu