What is it about?
Demographical analysis on the gratifications of digital media, with the objects of research in Southeast Asian countries.
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Why is it important?
This research reveals details of variable in the gratifications, and the comparison among the different countries in Southeast Asia, with different demographic groups.
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This page is a summary of: Gratifications of digital media: A demographic view from four countries in south-east Asia, Management Science Letters, January 2020, Growing Science,
DOI: 10.5267/j.msl.2019.9.021.
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