What is it about?
This study looks at the growing use of stickers—small images or animations used in messaging apps like WhatsApp—especially among young people in Spain. While emojis remain the most popular visual tool, the research finds that young people prefer stickers because they are funnier and can be customized. The study also explores how stickers share similarities with humorous memes and considers their impact on digital communication. Ultimately, the findings suggest that stickers could influence how language and communication evolve in the digital age.
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Photo by Markus Winkler on Unsplash
Why is it important?
It is one of the first studies looking at digital language change worldwide, the first in Spanish.
Perspectives
Do you think stickers will replace emojis in the future? This study analyses if it is so in Spanish digital interactions.
Agnese Sampietro
Universitat Jaume I
Read the Original
This page is a summary of: El auge de los ‘stickers’ en WhatsApp y la evolución de la comunicación digital, Círculo de lingüística aplicada a la comunicación, May 2023, Universidad Complutense de Madrid (UCM),
DOI: 10.5209/clac.83860.
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