What is it about?

Small businesses(SB’s) with less than 50 employees contribute significantly to the gross national product of transition economy countries in European Union (EU) nations where they account for 99% of all businesses.The EU is recognized as a strong effective fluid international trade system of 28 members and seven applicant countries in the process of integrating.The key advantages of joining the EU include untaxed cross-border product/service trade, better social systems, and improved economic stability.

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Why is it important?

There are seven countries in a high-risk situation of attempting to join the EU.The highest risk these seven countries face is to leverage technology to facilitate the increasing demands of regulation administration and commerce imposed by EU standards.The purpose of this study is to examine the ability of SB’s in an integration EU country to overcome risk by leveraging technology. The authors use SB’s in Albania as a national case study population.

Perspectives

There are seven countries in a high-risk situation of attempting to join the EU.The highest risk these seven countries face is to leverage technology to facilitate the increasing demands of regulation administration and commerce imposed by EU standards.The purpose of this study is to examine the ability of SB’s in an integration EU country to overcome risk by leveraging technology. The authors use SB’s in Albania as a national case study population.

Assoc. Prof. Narasimha Rao Vajjhala
University of New York at Tirana

There are some interesting parallels to the European Union (U), such as the Africa Union. In fact, most countries in Africa participate in the union, and they have voiced an interest to expand the system to become more similar to the EU. Research about how developing countries transition into global ecommerce and international trade is definitely of interest to countries around Africa as well as in other continents including South America and Oceania (which includes most of the BRICK countries like India and China plus Australia). Practitioners and scholars are extending research such as this study to determine what is the best approach to merge into the global ecommerce especially given that we are a multicultural knowledge society interconnected by the Internet.

Dr Kenneth David Strang
State University of New York

Read the Original

This page is a summary of: Assessing the Risk of Leveraging Technology in Small Businesses Entering the European Union, International Journal of Risk and Contingency Management, October 2017, IGI Global,
DOI: 10.4018/ijrcm.2017100104.
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