Brand Perception and its Relation to Perceived Performance of a Public Sports Service

Mario Alguacil Jiménez, Ferran Calabuig Moreno, Juan M. Núnez-Pomar, Josep Crespo Hervás
  • IGI Global
  • DOI: 10.4018/978-1-4666-8342-6.ch011

The authors haven't finished explaining this publication. If you are the author, sign in to claim or explain your work.

Read Publication

http://dx.doi.org/10.4018/978-1-4666-8342-6.ch011

The following have contributed to this page: Dr Ferran Calabuig-Moreno