Knowing Customers Better: An Experimentation of Twit Marketing in the e-Commerce Industry

  • Hamad Al Turki, Ayham Fayyoumi
  • International Journal of Advanced Corporate Learning (iJAC), June 2014, International Association of Online Engineering (IAOE)
  • DOI: 10.3991/ijac.v7i2.3867

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http://dx.doi.org/10.3991/ijac.v7i2.3867