“It’s Gone from More of Convenience to Necessity at This Point” Exploring Online Dating Use in the UK during the COVID-19 Pandemic: A Thematic Analysis

What is it about?

Findings related to motivations fit with prior literature; however, there was a shift in priorities, with importance being placed on online spaces to meet social needs that were limited due to the pandemic. Online Dating Platforms were important for society, they provided a space for connection and socialising, which was vital in helping people navigate the solitude of lockdown

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Why is it important?

Online dating platforms offered a virtual space for connection and socialising, which, for some, became a necessity in helping to navigate the solitude of lockdown; these platforms are an essential part of society.