Climate Change and Older People

What is it about?

Older generations hold diverse views on climate change, shaped by their life experiences, exposure to environmental discourse, and perceptions of responsibility. For many, personal experiences of changing weather patterns, extreme heat, or flooding reinforce climate concerns. The concept of Net Zero, which aims to balance greenhouse gas emissions with removal efforts, is often not well understood across all age groups, particularly among older people who may not be familiar with the terminology or mechanisms involved. Some perceive Net Zero as an abstract policy goal with little relevance to their daily lives, while others feel 'stressed' by the required lifestyle changes, such as adopting new technologies or modifying long-standing habits. This gap in understanding and engagement requires more accessible and tailored communication strategies. To engage older people more effectively in climate debate and action, strategies must be inclusive and relevant to their experiences. Design-led research involving 30 older adults in London reveals that climate policy and communication should better engage older generations. For Net Zero and broader climate action to be successful, it is crucial to bridge generational divides and ensure that all voices are included in shaping sustainable futures.

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Photo by Philippe Leone on Unsplash

Photo by Philippe Leone on Unsplash

Why is it important?

This paper is original in representing the voice of an under-represented group (i.e., older people) in the discourse of climate change. The study has led to concrete insights into how to incorporate older people’s concerns and motivations in future climate change communication and action.

Perspectives