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The potential for growth in business is surely moving towards the rural market from the urban one and marketers have to gear up for this change by devising suitable marketing strategies for the Rural market place. Abhijit Gupta "Rural Marketing in India Strategies & Perspectives" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-2 | Issue-4 , June 2018, URL: https://www.ijtsrd.com/papers/ijtsrd15686.pdf
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This page is a summary of: Rural Marketing in India – Strategies and Perspectives, International Journal of Trend in Scientific Research and Development, June 2018, South Asia Management Association,
DOI: 10.31142/ijtsrd15686.
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