Exploring the exciting role of immersive technologies in enhancing supply chain management!

What is it about?

The article explores the exciting integration of immersive realities, including virtual reality (VR), augmented reality (AR), and mixed reality (MR), within a framework focused on sustainable development, paying special attention to their effects on supply chain management. The study highlights the amazing potential of these immersive technologies to improve decision-making processes, optimize resources, and promote sustainability and efficiency in operational frameworks. By examining their influence on understanding consumer behavior, developing sustainable products, and encouraging public involvement in various fields such as urban planning and healthcare, the research supports the thoughtful integration of immersive realities to enhance community interactions, tackle environmental issues, and boost both global and local development initiatives. Furthermore, the paper invites a fresh look at existing research on immersive reality technologies, points out research gaps, and suggests future research pathways, all backed by an insightful analysis of patent applications in this field.

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Why is it important?

This paper explores how immersive reality technologies like VR, AR, and MR can enhance supply chain management, analyzing patent applications to reveal trends and the evolution of these innovative technologies.

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