How Employee Traits and Store Environment Boost Customer Satisfaction

What is it about?

This study found that both employee personality and a positive store environment contribute to improved service. Better service leads to happier customers who are more likely to return, highlighting the importance of both individual performance and the overall workplace atmosphere.

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Photo by Vitaly Gariev on Unsplash

Photo by Vitaly Gariev on Unsplash

Why is it important?

Keeping current customers is cheaper than acquiring new ones, making customer retention vital for service organizations. Employees who offer better service create happier, more loyal customers. To improve service, organizations should foster a positive environment, involve employees in decisions, and hire conscientious and friendly individuals. These strategies enhance employee performance, boosting customer satisfaction and loyalty.