Aisnusantara: Kontribusi Santri Membangun Narasi Damai di Era Digitalisasi Media

What is it about?

Instagram has become a new lifestyle in recent years. Instagram has created a society without borders because its users and followers are not limited to places. Instagram users post creative photos and videos on their accounts for advertising and network orientation. The millennial generation tends to use the internet in all aspects of life. This paper focuses on the model and strategy of the Millennial Muslim network in Aisnusantara and the importance of religious moderation in digital media. With the ethnic-semiotic method, this research reveals that: 1) Aisnusantara uses a networking management model from the national to regional levels and has an annual meeting, namely the Kopdarnas, which has an agenda to discuss various issues related to national and religious affairs for the millennial generation. 2) Aisnusantara campaigned for Islamic preaching inclusively through Instagram.

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Why is it important?

This article examines the role of the Aisnusantara community, which actively carries out alternative narratives in responding to extremist attitudes through the tolerant da'wah carried out in the @aisnusantara account based on the principle of religious freedom.