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Why is it important?
As budgets are tightened, innovative approaches are required to capture value for buyers and sellers to ensure patients have access to needed medicines.
Perspectives
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This page is a summary of: Targeting improved patient outcomes using innovative product listing agreements: a survey of Canadian and international key opinion leaders, ClinicoEconomics and Outcomes Research, August 2016, Dove Medical Press,
DOI: 10.2147/ceor.s96616.
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