What is it about?

MicroStrategy's 2020 decision to embrace Bitcoin as a treasury reserve asset and Michael Saylor's 2nd rise to fame, this time as a Bitcoin advocate, make quite a story.

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Why is it important?

Success or failure, MicroStrategy's Bitcoin decision is a landmark case in corporate finance.

Perspectives

We've heard of the Dividend Clientele effect. What about a Bitcoin Clientele effect?

Dr Peter J Phillips
University of Southern Queensland

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This page is a summary of: MicroStrategy, Bitcoin, Corporate Finance, Shareholder Value, SSRN Electronic Journal, January 2023, Elsevier,
DOI: 10.2139/ssrn.4595603.
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