Zombie business strategies: The case of Ukraine

What is it about?

Evidence revealed that the Ukrainian market creates a special type of zombie business resulting from ineffective government policy and unfavorable institutional environment. Moreover, in conditions of weak stock market, this practice could be used not only in Ukraine but also expanded to countries with similar problems. The main problem is the fact that – in the case of searching for the desired level of profitability – Nash equilibrium on the Ukrainian market combines manipulative and traditional tools.

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