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Cooperatives are often discussed out of their ideal defined by cooperative principles. In question is whether and how far this image matches real perceptions. In this study, the perception of cooperative values within the Austrian and Swiss population is examined to find parallels and differences. Although there is no homogenous image, a common core perception is registered.

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This page is a summary of: Genossenschaftliche Werte in der öffentlichen Wahrnehmung, Zeitschrift für das gesamte Genossenschaftswesen, January 2015, De Gruyter,
DOI: 10.1515/zfgg-2015-0404.
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