What is it about?
The article characterizes the conditions under which better product quality causes a lower product price.
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Why is it important?
Price is not always a signal of quality.
Perspectives
To the best of my knowledge, this work is the first to offer a theoretical explanation of beter quality leading to lower price. Previous literature provides empirical evidence about negative price-quality relationship, but no theoretical explanation.
Dr Régis Chenavaz
Kedge Business School
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This page is a summary of: Better Product Quality May Lead to Lower Product Price, The B E Journal of Theoretical Economics, January 2017, De Gruyter,
DOI: 10.1515/bejte-2015-0062.
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