What is it about?

Online satisfaction

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Why is it important?

The purpose of the research was to identify the factors affecting online satisfaction. Nine dimensions of online satisfaction were identified, namely: products corresponding to the online description, good price, comfort, easily accessible information, personal data security, good design, support, personalization, and website awareness

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This page is a summary of: What are the Dimensions of Online Satisfaction?, Review of Economic and Business Studies, January 2016, De Gruyter,
DOI: 10.1515/rebs-2016-0033.
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