Efficient Large-Scale Internet Media Selection Optimization for Online Display Advertising

  • Courtney Paulson, Lan Luo, Gareth M. James
  • Journal of Marketing Research, August 2018, American Marketing Association (AMA)
  • DOI: 10.1509/jmr.15.0307

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http://dx.doi.org/10.1509/jmr.15.0307

The following have contributed to this page: Lan Luo