Social Interactions and Monetary Incentives in Driving Consumer Repeat Behavior

  • Kamer Toker-Yildiz, Minakshi Trivedi, Jeonghye Choi, Sue Ryung Chang
  • Journal of Marketing Research, June 2017, American Marketing Association (AMA)
  • DOI: 10.1509/jmr.13.0482

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http://dx.doi.org/10.1509/jmr.13.0482

The following have contributed to this page: Jeonghye Choi