Does market orientation lead to higher service quality provision and performance? A study among service organisations in Northern Malaysia

  • T. Ramayah, May Chiun Lo, Hasliza Abdul Halim, Nusrah Samat
  • International Journal of Modelling in Operations Management, January 2010, Inderscience Publishers
  • DOI: 10.1504/ijmom.2010.038148

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The following have contributed to this page: Professor Ramayah T.