The application of process modelling and simulation techniques to analysing the impact of CRM implementation

Dotun Adebanjo
  • International Journal of Electronic Customer Relationship Management, January 2008, Inderscience Publishers
  • DOI: 10.1504/ijecrm.2008.018807

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http://dx.doi.org/10.1504/ijecrm.2008.018807

The following have contributed to this page: Professor Dotun Adebanjo