Consumers' attitude and purchase intention towards counterfeit of luxury brands

  • Ashwin Modi, Jayesh D. Patel, Yupal S. Shukla, Dharmesh D. Gadhavi
  • International Journal of Business and Emerging Markets, January 2014, Inderscience Publishers
  • DOI: 10.1504/ijbem.2014.063889

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http://dx.doi.org/10.1504/ijbem.2014.063889

The following have contributed to this page: Mr Jayesh D. Patel